"Artistic ceramics for daily use, personalization of artistic ceramics" is a major trend in the transformation and upgrading of Liling County's ceramics. Some enterprises in our county produce personalized ceramic teaware, flower ware, incense ware and furnishings, and take a differentiated path. , opened up a market space.

This enterprise located in Wangxian Town is not large, with not many staff, but its output value is not low. Every product here is selling very well. Speaking of the way of operation, the person in charge of the company said that in the recent fierce competition, the key to a company's good development lies in accurate market positioning. To this end, the company has positioned its products in the market for clubs, hotels and furniture. The material is better than ordinary porcelain clay, and the handmade craftsmanship is meticulous.

These products are simple and elegant in appearance, natural and simple. While using traditional Liling porcelain carvings, they incorporate exaggeration and creative techniques, and fully combine natural elements such as traditional Chinese style elements such as traditional utensils and decorations. They are delicate and comfortable.

With the rise of lifestyles such as drinking tea, tasting incense, and arranging flowers, a group of ceramic enterprises in our county have produced personalized tea utensils, flower utensils, incense utensils, Furnishing porcelain to meet the market demand of clubs, hotels, home furnishing, etc., the prospects are very promising.